To say we have been as busy as a beaver on the new product front for quality food packaging, would be the understatement of the year. By my count we launched 50 brand new sku’s just since January. That includes two completely new substrates (material used to make our products), three new product lines and one new category which is single-use cutlery. Yes, I’d say that qualifies as busy.
Here’s a recap of the lines and products we have launched so far…
Supermarket Containers – clear APET containers produced from 50% post consumer recycled content which are perfect for salsa and other dips, cut fresh and dried fruit, cut vegetables, gourmet candies, wet salads, olives along with other produce, just to name a few.
Harvest Fiber – which is a full line of compostable, food service products. What sets our line apart from the field is our quality, which has always been a trademark of Genpak. Our hinged food containers are easy to close and stay closed unlike the flimsy containers floating around from our competition, which when trying to close is something akin to threading a needle. It’s all in the design which is our patented, classic Genpak Snap-It closure system. All our Harvest Fiber food service packaging is grease and moisture resistant, 100% natural.
Harvest Starch – is our line of food service plates, bowls, hinged containers and cutlery produced from an environmentally enhanced, hybrid resin that reduces the amount of non-renewable sourced material by 60%! These products fit the bill for those food service operators who want a “greener” option, but still want the look and feel of high-end, traditional plastic products.
95516 – This is an over-cap lid for our single service size oven ready food trays. Initially, the two food trays this lid accommodates were designed for film seal applications. However, our customers wanted more flexibility with these trays. Yes, we do listen to our customers (a trait most of our competitors lack) and react to those needs. The result was completely new markets for these products to service. Namely, catered school lunch programs, high end restaurant “doggie bags” and supermarket buffet line containers for foods going into the microwave. So for that, thank you.
Smart Set Pro expansion – we introduced a new two compartment rectangular microwave safe food container and a matching lid. The really cool feature of our microwave safe food containers is the unique “textured” finish of the base. The special way we manufacture these products allow us to reduce the part weight but up to 20% versus the heavy, clunky microwave products of our competition. In many circles that is considered a source reduction initiative worth talking about. Of course, with a lower part weight comes a lower price point which is nice too.
Corn Tray – Just in time for the summer sweet corn season, we have introduced our TR04 PC “corn tray”. This item is not only good for corn but be perfect for pre-made for shish kabob.
That certainly is a pretty busy first 6 months. Our goal is, and always has been to be the premier packaging supplier for food service industry. Quality product and quality service.